"When the post-Depression years left shoppers skittish and merchants without much business, manufacturers had to innovate and devise new ways to jolt the economy back to life. And so began the beginning of an era that is still aggressively alive today: consumerism. New materials like vinyl, chrome, aluminum, and plywood excited customers again, and products became sleek and attractive in ways they hadn’t been before."
What is this madness! Thank you FastCompany for always fueling my desire to learn. Great video (though it didn’t touch on a whole sleuth of the goods and bads of American industrial design, the war, etc…that I learned at university).
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